Interesting analysis of the Gillette ad’ by Jonathan Kay in Quillette. Without taking a particular moral stance on the content, he compares it to a 1960’s advert for ‘women’s cigarettes’ and notes that while the trend back then was to support women’s liberation, now it’s trendy to hector men. He also predicts no real damage to Gillette’s business as a result of their campaign, I hope he’s wrong – but I fear he may well be right.
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